Lost Identity Beverage Company was founded in Vail, Colorado by Ryan & Nathan. Two longtime friends and bar tending industry veterans. We draw inspiration from our love of the culinary & beverage arts. While crafting a wide variety of beverages full of quality and character as bartenders we knew we had something that we wanted to share.

Nathan was raised in Broomfield, CO and grew up spending time mountain biking, rock climbing and playing soccer before attending the University of Colorado. After working in some of Boulder and Vail’s most popular restaurants he approached Ryan with the vision for Lost Identity Beverage Co.

Ryan was raised in Vail, CO and spent his childhood with a love of skiing, outdoor adventuring and soccer. He also attended the University of Colorado where he met Nathan through a shared spirit for live music. When Nathan moved to Vail to be with his future wife the vision for Lost Identity Beverage Co. began to take shape.

Upon discovering each other’s passion for creative and unique drink profiles Lost Identity Beverage Co. was born in 2016 to share our innovative yet historic concoctions with the world. Give our delicious drinks a try and see how you can find your own particular identity in each refreshing sip.

Shrubs have played a very integral part in the beverage world throughout the centuries. Employing the power of vinegar as a way to capture and naturally preserve the freshness of fruit, shrubs also provide a pleasant zippy touch on the tongue. The result, when performed with care, is a delicious brightness and a refreshing thirst quencher that beholds the many health benefits of vinegar.

Lost Identity has discovered the beauty of combining different fruits, herbs, and cane sugar with just the right amount of apple cider vinegar to create the perfect balance of slightly sweet and sour flavors. We pride ourselves in taking time to experiment and perfect drinks to enjoy time and time again.

Tonics were formulated and introduced from sailors and explorers from the 1700’s. Most notable they started with cinchona bark from South America which contains an alkaloid called quinine. This was mainly used as a fever reducer and treatment for malaria. Several other botanicals were also added for medicinal purposes, to add flavor and balance out the bitterness. Lost Identity makes tonic in the same manner as they were originally made using whole, natural ingredients. You can really taste the difference in our tonics as they are void of the chemical aftertaste you find in most commercial tonics. Our tonics are refreshing and palatable; these drink more like a lightly bittered herbal tea. We adopt several botanicals and spices to enhance the drinking experience and brew them so they blend together effortlessly. Our tonics are lively and leave a sensational experience that you won’t forge